Charleston hits the books with ‘Festival de Lectura’
The Charleston RiverDogs’ “Festival de Lectura” reading program has taken on new life since its advent in 2019. The program began as part of the club’s community outreach efforts for Copa de la Diversión, a league-wide initiative sponsored by Nationwide. The success of Copa nationally is tied directly to programs
Isotopes strike a chord with latest Copa victory
The Isotopes understand the role that art plays in connecting with the local Albuquerque community. “If you talk to people in New Mexico, they won't really tell you that they're artists. It's just sort of in the soil here. Everyone is in some way connected to art,” said Ana Romero,
Party on! Pensacola celebrates Monterrey series
Technically, the Minor League season at non-Triple-A affiliates doesn’t begin until Friday. But at Double-A Pensacola, things got off to a bright and colorful start.
Tipping the cap for rebrands, alternate identities
Minor League Baseball is all about fun, and that extends to team logos and on-field caps. A few MiLB clubs have rebranded or revealed new looks for their primary uniforms. Many, in keeping with the freewheeling spirit of the Minors, will be adopting creative alter-ego identities at various points throughout
Check out the new Copa de la Diversión identities
2024 marks the seventh season of Minor League Baseball's Copa de la Diversión program in which teams assume alternate identities that engage with and celebrate their region's Hispanic fan base. Nighty-eight MiLB teams are participating in Copa de la Diversión this season, the most ever, for a total that represents
Copa de la Diversión FAQs
Have you heard of the Xolos de Gwinnett, Chupacabras de Round Rock or Flying Chanclas de San Antonio -- or seen the creative and colorful logos and uniforms on the field -- and wondered what they're all about? Below is a quick guide to Minor League Baseball's Copa de la
Mariachis de Nuevo Mexico win 2023 Copa de la Diversión
LAS VEGAS -- The Mariachis de Nuevo Mexico were selected as the 2023 winner of MiLB’s season-long event series, Copa de la Diversión™. The award, presented by Nationwide, was announced during Minor League Baseball’s Fall Business Meetings Awards Reception in Las Vegas. As a proud partner of Copa de la
Standout efforts in Copa de la Diversión 2023
Each month, MiLB.com spotlights an aspect of Copa de la Diversión, Minor League Baseball's Hispanic fan engagement initiative sponsored by Nationwide, the program's official insurance partner. This edition looks back on some Copa efforts that stand out from the 2023 season. Check out our look at the Copa-inspired ballpark entertainment,
Copa celebrations bring la Diversión
Each month, MiLB.com spotlights an aspect of Copa de la Diversión, Minor League Baseball's Hispanic fan engagement initiative sponsored by Nationwide, the program's official insurance partner. This edition celebrates the unique ballpark entertainment that lives up to the spirit of the Copa program. Check out our look at the similar
El Día de los Muertos … in July!
Each month, MiLB.com spotlights an aspect of Copa de la Diversión, Minor League Baseball's Hispanic fan engagement initiative sponsored by Nationwide, the program's official insurance partner. This edition examines a similar design style used in the creation of many Copa logos. Check out our look at the new on-field identities
Copa de la Diversión transforms ballpark fare
Each month, MiLB.com spotlights a particular aspect of Copa de la Diversión, Minor League Baseball's Hispanic fan engagement initiative sponsored by Nationwide, the program's official insurance partner. After focusing on the new on-field identities for 2023 and some of the clubs' community connections, this edition dives into the ballpark food
Copa de la Diversión en la comunidad
Copa de la Diversión is a multi-faceted fan engagement platform focused on embracing the cultures and values that resonate most with local Latino/a communities. Indeed, some of the greatest success stories within Copa -- sponsored by Nationwide, the platform's official insurance partner -- relate to each club’s ability to make
Copa de la Diversión: ¿Qué hay de nuevo?
With 90 participating Minor League teams, the Copa de la Diversión program is larger than ever in 2023. This season, eight clubs have joined Copa for the first time, four returning members have adopted a new identity and one -- Lehigh Valley -- has added a second logo to the
‘Pok-Ta-Pok’ identity honors indigenous culture
There will be a new version of the old ball game coming to the Southern League in 2023. No, not the one with pitch timers and pickoff limits. This is a much, much older ball game. One that dates back nearly 4,000 years. The game is Pok-Ta-Pok, and it’s coming
Copa de la Diversión continues to grow in 2023
NEW YORK -- Minor League Baseball has unveiled the schedule of games and the 95 on-field Hispanic identities for this season’s Copa de la Diversión (or "Fun Cup") event series. Continuing its annual expansion into more communities, eight new teams joined Copa this season, with four teams returning with rebranded
Hillsboro Hops named Copa champion for 2022
SAN DIEGO -- Minor League Baseball (“MiLB”) announced the Soñadores de Hillsboro were selected as the 2022 winner of MiLB’s season-long event series, Copa de la Diversión™. The award, presented by Nationwide, was announced during the Baseball Winter Meetings Opening Night Reception in San Diego. As a proud partner of
Udders up: Wichita tips its way into Copa field
Every year, more and more teams join Copa de la Diversión, and every year, the new identities at the heart of the Hispanic fan engagement program take center stage. Perhaps the most eye-catching in this year’s class was Double-A Wichita’s “Tumba Vacas.” Translated from Spanish, Tumba Vacas can mean "cow
Zorros de Somerset dart onto the Copa field
Many Copa de la Diversión identities make reference to a creature of folklore and a moment of significance for a team. In its first year in the program, Double-A Somerset managed to check both boxes. On Saturday, the Patriots took the field as Zorros de Somerset for the first time.
Get in the ring: Copa's Luchador teams
Eighty-five Minor League teams are currently participating in the Copa de la Diversión program, adopting colorful, folkloric identities as part of a larger effort to engage with the local Hispanic community. Food and drink-related alter egos are the most common Copa motif, but six teams have combined to form a
Copa de la Diversión provides plenty to chew on
Go anywhere in the world, and there’s no better cultural education than a home cooked meal and a traditional cocktail. So it should come as no surprise that Copa de la Diversión -- with 85 teams participating this season -- provides a healthy bounty of food and drink identities around
Copa brings celebration to even more communities
Minor League Baseball has unveiled the schedule of games and the 85 on-field Hispanic identities for this season’s Copa de la Diversión (Fun Cup) event series. Continuing its annual expansion into more communities, eight new teams joined Copa this season, with five teams returning with rebranded personas. The 387-game event
Wepa! WooSox win Copa de la Diversión
ORLANDO, Florida -- What started as a fan suggestion in 2020 led to a championship in 2021. The Worcester Red Sox were named winners of the Copa de la Diversión event series for their Los Wepas identity, receiving the recognition and the "Fun Cup” at the Baseball Winter Meetings Major
Copa de la Diversión an instant hit in new markets
For the three clubs that debuted new identities in Copa de la Diversión this season, the success of the initiative was built upon the program’s core concept of community outreach. Minor League Baseball’s celebration of the Latinx community set records in participation and attendance that already figure to be broken
Copa de la Diversión to reach 85 cities in 2022
Minor League Baseball has announced the continued long-term commitment to, and expansion of, the celebration of its U.S. Latino fans and communities through the unveiling of a record number of teams participating in the 2022 Copa de la Diversión™ (Fun Cup™) campaign and event series. Each of the 85 participating
Copa de la Diversión back with a bang in 2021
After an offseason that's felt like it would never end, Minor League Baseball is nearly back, and it’s bringing its most colorful initiative with it. Copa de la Diversión, MiLB’s season-long “Fun Cup” celebration of Hispanic communities across the baseball landscape, returns in 2021 with its most packed itinerary yet.